Zumba instructor network

October 20, 2014

Developed a the new membership dashboard to maximize engagement, brand preference, loyalty and sales by delivering personalized experiences that customize the ZIN Dashboard to each member based on behaviors. Revamping the Announcement page with a streamline look will make it easier for users to find information. Bigger images and videos, as well as new fonts will make the content look fresh and easy to consume. The new experience increased logins by 10% and time on site by 5%.